Project: Develop, design and implement a public “scavenger hunt” in the City of Davis that celebrates 50 years since the installation of the first bike lane in the U.S. in 1967. The project should include a full identity system for marketing and promotional purposes, as well as a carefully choreographed set of clues and destination experiences within the city. Event took place on June 10, 2017.
Course: DES187 Narrative Environments, 2017
Partner: City of Davis
Cycledelic
